Head of Demand, UK

In by AAX Team

May 29, 2019
London, United Kingdom
Job Type


Get to know AAX

Acceptable Ads Exchange (AAX), is a revolutionary initiative and the first ever advertisement platform that focuses on user choice. It allows publishers, advertisers and users to benefit from a healthy and respectful online advertising ecosystem. It is a 100% transparent, brand-safe programmatic marketplace that acts as a bridge between the needs of the publisher, the marketer and the wishes of the user.

What you’ll do

AAX is a game changer so, can you change the game? As the Head of Demand, UK (this role is based in London), your main task will be to find and establish partnerships with new clients interested in joining the Acceptable Ads initiative. As part of our Acceptable Ads Exchange Team, you will engage in conversations with relevant parties from the ad tech world and get them excited to join AAX in encouraging true innovation and non-intrusive ad standards, backed with a cutting edge product that will also help them to meaningfully increase their revenue.

After your morning coffee, you’ll be expected to…

  • Build and grow relationships with demand advertising partners
  • Develop relationships with and sell to ad agency digital media buyers
  • Develop and execute the AAX sales strategy for the demand side of the business, together with the global AAX team
  • Identify and prioritize business leads and opportunities
  • Build and own strategic partnerships
  • Create sales presentations based on internal numbers, ad tech market trends and industry knowledge
  • Contribute to the overall AAX communications and branding strategy
  • Represent AAX at relevant industry events
  • Travel both domestically and internationally

To be successful in this role, you need…

  • Experience in advertising sales
  • Preferably, direct experience working at/with DSPs and agency buyers
  • Established network of contacts in the media buying industry and/or ad tech
  • 10+ years of relevant online advertising experience
  • 10+ years experience in a business development role, account manager role or similar
  • Experience promoting technology products in a business or partnership development role
  • Cross-functional communication skills with technical, legal and marketing stakeholders
  • Comfortable performing in a very dynamic environment and set own targets
  • Availability to travel (up to 25%) domestically and internationally


  • Competitive salary and annual commission/bonus plan
  • Generous vacation time
  • Yearly stipend for personal development courses
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